{"id":26600,"date":"2024-10-31T16:14:00","date_gmt":"2024-10-31T14:14:00","guid":{"rendered":"https:\/\/textielservice.info\/?p=26600"},"modified":"2024-10-31T16:41:13","modified_gmt":"2024-10-31T14:41:13","slug":"asics-lanceert-circulaire-sneaker","status":"publish","type":"post","link":"https:\/\/www.textielservice.info\/archief\/asics-lanceert-circulaire-sneaker\/","title":{"rendered":"ASICS lanceert circulaire sneaker"},"content":{"rendered":"<p><strong>Op 31 oktober 2024 heeft ASICS SportStyle de nieuwe NEOCURVE\u2122 sneaker gelanceerd. Wat de sneaker bijzonder maakt, is dat deze is gemaakt van restmateriaal en hergebruikte materialen, zoals overgebleven schoenen, deadstock (ongedragen schoenen) en schoenen met productiefouten.\u00a0<\/strong><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:264}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"auto\">Samenwerking met Nederlandse bedrijven<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:264}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Voor dit project heeft ASICS de samenwerking opgezocht met twee Nederlandse bedrijven. Het\u00a0 ontwerp is verzorgd met hulp van Studio Nagel. Het resultaat is een combinatie van een modern met vintage elementen. Het tweede Nederlandse bedrijf waar ASICS mee heeft samengewerkt is het schoenrecyclingbedrijf FastFeetGrinded, dat gebruik maakt van geavanceerde technologie\u00ebn om oude en nooit gedragen schoenen te vermalen en het materiaal te scheiden voor hergebruik.\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"auto\">Minder CO2-uitstoot<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:264}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Met de schoen maakt ASICS zijn belofte waar om producten lokaal te produceren en de CO2-uitstoot te verminderen. Elke stap in het productieproces van de NEOCURVE\u2122 vindt plaats in Europa, van de inzameling en scheiding van recyclebare materialen tot het design en de productie van de schoen. Deze lokale aanpak leidt tot een kleinere ecologische voetafdruk dan bij wereldwijde toeleveringsketens en past goed in onze duurzaamheidsfilosofie.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:264}\">\u00a0<\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"2\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:,&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">Inzameling: oude, kapotte en onverkochte ASICS schoenen uit de EU<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:264}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"2\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:,&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"2\" data-aria-level=\"1\"><span data-contrast=\"auto\">Scheiding en vermaling: uitgevoerd door FastFeetGrinded in Nederland<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:264}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"2\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:,&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"3\" data-aria-level=\"1\"><span data-contrast=\"auto\">Productie: de schoenen worden in de EU gemaakt van gerecyclede materialen<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:264}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"2\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:,&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"4\" data-aria-level=\"1\"><span data-contrast=\"auto\">Design: ontworpen door Studio Hagel uit Amsterdam<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:264}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"2\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:,&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"5\" data-aria-level=\"1\"><span data-contrast=\"auto\">Distributie: exclusief verkrijgbaar in de EU via direct-to-consumer kanalen en geselecteerde groothandels<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:264}\">\u00a0<\/span><\/li>\n<\/ul>\n<p><span data-contrast=\"auto\">De NEOCURVE\u2122 is alleen te koop in Europa en kost \u20ac 250.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:264}\">\u00a0<\/span><\/p>\n<p><i><span data-contrast=\"auto\">Bron: <\/span><\/i><a href=\"https:\/\/www.duurzaam-ondernemen.nl\/wereldprimeur-circulaire-sneaker-neocurve-gelanceerd-door-fast-feet-grinded-en-asics\/\"><i><span data-contrast=\"none\">Duurzaam Ondernemen<\/span><\/i><\/a><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:264}\">\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Op 31 oktober 2024 heeft ASICS SportStyle de nieuwe NEOCURVE\u2122 sneaker gelanceerd. Wat de sneaker bijzonder maakt, is dat deze is gemaakt van restmateriaal en hergebruikte materialen, zoals overgebleven schoenen, deadstock (ongedragen schoenen) [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":26559,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[46],"tags":[],"class_list":["post-26600","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nieuws"],"_links":{"self":[{"href":"https:\/\/www.textielservice.info\/archief\/wp-json\/wp\/v2\/posts\/26600","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.textielservice.info\/archief\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.textielservice.info\/archief\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.textielservice.info\/archief\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/www.textielservice.info\/archief\/wp-json\/wp\/v2\/comments?post=26600"}],"version-history":[{"count":0,"href":"https:\/\/www.textielservice.info\/archief\/wp-json\/wp\/v2\/posts\/26600\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.textielservice.info\/archief\/wp-json\/wp\/v2\/media\/26559"}],"wp:attachment":[{"href":"https:\/\/www.textielservice.info\/archief\/wp-json\/wp\/v2\/media?parent=26600"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.textielservice.info\/archief\/wp-json\/wp\/v2\/categories?post=26600"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.textielservice.info\/archief\/wp-json\/wp\/v2\/tags?post=26600"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}